Client: Museum Association of New York/Paperkite Creative*
Brand Articulation, Social Media Management, Original Content, Website Redesign, Event Planning
The Needs: The Museum Association of New York was a longtime client, with needs ranging from brand articulation during a time of transition when two museum service organizations merged, three separate website redesigns, coordination of an annual statewide conference and social media management.
The Solutions: Over the years, I’ve served MANY in a variety of capacities from guiding a large committee through an intense re-naming and branding process, coordinating the organization’s annual statewide conference, provided social media set-up and training, acted as the daily social media manager, oversaw the creation of two new websites, as well as merged three distinct websites into one comprehensive, user-friendly site.
*Projects with this client include work done through Paperkite Creative.Next project